# How to Find Loss-Making Amazon ASINs Using sellerview.AI Author: Himanshu Gaba Author URL: https://sellerview.ai/blog/author/himanshu-gaba Published: 2026-05-13 Category: How to use sellerview.AI Category URL: https://sellerview.ai/blog/category/how-to-use-sellerviewai Meta Title: How to Find Loss-Making Amazon ASINs Using Sellerview Meta Description: Most Amazon sellers focus on increasing sales. But the real problem elsewhere - is products quietly losing money every month. Find them with Sellerview. Tags: Amazon seller analytics, Amazon PPC Optimization, Amazon Profit Tracking, Amazon Ad Optimization, Amazon ACOS Analysis Tag URLs: Amazon seller analytics (https://sellerview.ai/blog/tag/amazon-seller-analytics), Amazon PPC Optimization (https://sellerview.ai/blog/tag/amazon-ppc-optimization), Amazon Profit Tracking (https://sellerview.ai/blog/tag/amazon-profit-tracking), Amazon Ad Optimization (https://sellerview.ai/blog/tag/amazon-ad-optimization), Amazon ACOS Analysis (https://sellerview.ai/blog/tag/amazon-acos-analysis) URL: https://sellerview.ai/blog/how-to-find-loss-making-amazon-asins Most Amazon sellers focus heavily on increasing sales. But the real problem often starts somewhere else - products that quietly keep losing money every single month. High refunds, poor conversion rates, rising Amazon PPC costs, and low profitability can slowly eat away your margins without you even realizing it. That’s where [sellerview.AI](https://sellerview.ai/) helps. In this guide, you’ll learn step-by-step how to use sellerview.AI to identify loss-making ASINs, understand why they are losing money, and take immediate actions to improve profitability before more money gets wasted. Whether you’re managing a small [Amazon FBA](https://sellerview.ai/blog/amazon-fba-mistakes-that-cost-sellers-profit) business or a large catalog, this workflow can help you reduce hidden losses quickly. ## Why Identifying Loss-Making ASINs Is Important Many sellers continue running ads on products that: - have high refund rates - generate low profit margins - spend heavily on Amazon PPC - convert poorly - receive bad reviews The result? Your profitable ASINs end up covering the losses of weak-performing products. Instead of blindly increasing ad budgets, smart Amazon sellers first identify which products are hurting profits and optimize them before scaling. Even reducing ₹25,000 in monthly losses directly improves your cash flow and business profitability. ## Step 1: Login to [sellerview.AI](https://Sellerview.ai) Start by logging into your sellerview.AI dashboard. Once you enter your credentials, you’ll land on the main dashboard where all your Amazon business analytics are available in one place. ![ How-to-use - Sellerview Setup (46).png](https://prod.superblogcdn.com/site_cuid_cmlqlveae00u901w0q414cvzy/images/how-to-use-sellerview-setup-46-1778667358122-compressed.png) ## Step 2: Scroll Down to SKU-Level Analytics After entering the dashboard, scroll down until you see the SKU-level analytics table. This is where sellerview.AI becomes extremely powerful. The table shows important Amazon seller metrics like: - Units sold - Refund rate - Net profit - Ad sales - Ad spend - ACOS - [TACoS](https://sellerview.ai/blog/what-is-amazon-tacos-and-why-it-matters) - Inventory insights - Conversion-related metrics Instead of checking multiple reports inside Seller Central, everything becomes visible inside one clean dashboard. ![ How-to-use - Sellerview Setup (47).png](https://prod.superblogcdn.com/site_cuid_cmlqlveae00u901w0q414cvzy/images/how-to-use-sellerview-setup-47-1778667719788-compressed.png) ## Step 3: Open the Filters Section Now click on the “Filters” button above the table. sellerview.AI provides predefined smart filters that instantly help sellers identify: - Profitable ASINs - loss-making products - dead stock - overspending products - refund-heavy listings This saves hours of manual analysis. ![How-to-use - Sellerview Setup (48).png](https://prod.superblogcdn.com/site_cuid_cmlqlveae00u901w0q414cvzy/images/how-to-use-sellerview-setup-48-1778667856173-compressed.png) ## Step 4: Apply the “Loss Making ASINs” Filter Inside the filters panel, select: \- Loss Making ASINs As soon as you apply this filter, [sellerview.AI](https://sellerview.ai/) will instantly show products that are currently losing money. This is one of the fastest ways to identify profit leaks inside your Amazon business. ![How-to-use - Sellerview Setup (49).png](https://prod.superblogcdn.com/site_cuid_cmlqlveae00u901w0q414cvzy/images/how-to-use-sellerview-setup-49-1778668865481-compressed.png) ## Step 5: Analyze Why the Product Is Losing Money Now review the product metrics carefully. For example: - 40 units sold - 10 refunds - Refund rate ≈ 25% That’s a major warning sign. If your account-level refund rate is under 5%, but one ASIN has a 5% refund rate, customers are clearly unhappy with the product. Possible reasons include: - poor product quality - inaccurate listing images - wrong product expectations - damaged packaging - bad customer experience ![How-to-use - Sellerview Setup (51).png](https://prod.superblogcdn.com/site_cuid_cmlqlveae00u901w0q414cvzy/images/how-to-use-sellerview-setup-51-1778674163580-compressed.png) ## Step 6: Check Ad Spend vs Ad Sales Now compare: - Ad Spend - Ad Sales - ACoS Example: - ₹10,000 ad spend - ₹10,000 ad sales - ACoS = ~100% This means the ASIN is barely making money from advertising. Instead of scaling ads blindly, this product needs optimization first. ## Step 7: Take Immediate Action Now you know exactly why the ASIN is losing money. Immediate actions you can take: - Reduce ad spend - Pause bad keywords - Improve listing quality - Fix product issues - Analyze reviews - Improve conversion rates - Optimize pricing The goal is simple: Stop unnecessary money leakage immediately. Long-term fixes can happen later. ## Step 8: Scale Only Profitable ASINs Once weak products are fixed, you can: - relaunch ads - improve rankings - scale profitable keywords - increase conversions - grow profit safely This is how smart Amazon sellers grow sustainably instead of wasting ad budgets. Track profit with sellerview.AI ### Stop Letting Hidden Amazon Losses Kill Your Profit Most Amazon sellers don’t lose money because of one massive mistake. They lose it slowly through: - high refund rates - poor PPC optimization - weak conversion rates - unnoticed loss-making ASINs Over time, these hidden profit leaks silently reduce margins and waste advertising budgets. sellerview.AI helps you identify those issues quickly so you can take faster actions, reduce unnecessary losses, and make smarter scaling decisions. Instead of guessing which products are hurting your business, you can now track everything clearly from one centralized dashboard. \# Start analyzing your Amazon ASIN profitability smarter with [sellerview.AI](https://sellerview.AI) and stop wasting money on products that are silently draining your profits. * * * --- This blog is powered by Superblog. Visit https://superblog.ai to know more. ---