Real-Time P&L Analytics for True Profit Visibility

Sellerview calculates true profit by pulling actual transaction data from Amazon — real fees charged, real ad spend, real return costs, and your inputted COGS. It doesn't estimate or approximate. The numbers reflect what actually happened to your money.

SKU-level P&L means you see the profit and loss for each individual product you sell — not just an account-level summary. Your best-selling SKU by revenue might actually be your biggest loss after accounting for ads, returns, and fees. Without SKU-level visibility, you can't make informed decisions about what to scale or cut.

Sellerview accounts for every Amazon fee: referral fees (which vary by category), FBA pick-and-pack fees, storage fees (monthly and long-term), closing fees, high-volume listing fees, and any other fees Amazon charges. All pulled from actual transaction data — not estimated.

This happens when ad spend is growing faster than sales, return rates are increasing, Amazon fee changes go unnoticed, or you're scaling SKUs with thin or negative margins. Without SKU-level profit tracking it's invisible — revenue looks great while profit quietly erodes.

Sellerview automatically identifies hidden costs eating into your margins — high return rates on specific SKUs, ad spend on products that will never be profitable, storage fees on slow-moving inventory, and referral fee variations by category. It flags each leak and quantifies exactly how much it's costing you.

Yes. Returns are one of the biggest hidden profit killers. Sellerview tracks return rates by SKU, calculates the actual cost of each return — including lost product value, return processing fees, and restocking costs — and shows exactly how returns impact per-unit profitability.

Yes. Based on true profitability data — after all fees, ad spend, returns, and COGS — Sellerview identifies which SKUs are genuinely profitable and worth scaling, and which are silently losing money and should be cut or restructured.

Seller Central shows top-line revenue and basic fees, but buries the full cost picture. Sellerview pulls data from multiple Amazon reports, normalises it, and presents true SKU-level P&L after every fee, ad cost, return, and COGS deduction — something Seller Central never surfaces.